welcome!
A bit about me:
Chapman University (2019-2023)
B.A Strategic & Corporate Communication
3.6 GPA
I earned my B.A. in Strategic and Corporate Communication from Chapman University in Orange, California, where I developed both professional and community-focused skills that prepared me to:
- Deliver a wide range of organizational messages for all types of audiences.
- Engage with the latest research in communication theory and put it into practice in real-world situations.
- Engage audiences and deliver needed information.
- Spoke as an Alumni, 2023 & 2025.
Minor in Public Relations, Advertising, & Entertainment Marketing
Consistently ranked among the top film schools (#4 nationally), Dodge College offers selective minors through an approved application process. Through this program, I gained the skills to:
- Perform creative and strategic work in any type of business- entertainment industry, PR agencies, marketing, and social media agencies.
- Writing press releases, subject lines, and how to pitch.
Creative storyteller with a passion for bringing ideas to life through digital media. Over the years, I’ve built a career at the intersection of creativity, strategy, and entertainment, blending my love for visual storytelling with hands-on experience in social and digital production.
I’ve created content for brands including FOX Entertainment, Sony Pictures, and Hecho Studios. Outside of work, I love making content across Pinterest, Instagram, TikTok, and VSCO. My Pinterest account, @PalmyraLifestyle, has reached 200,000k+ views.
From January 2023 to June 2024, I worked as the Site and Social Coordinator for the Game Shows Social & Digital team at Sony Pictures, supporting Jeopardy! and Wheel of Fortune. It was an incredible experience collaborating on two iconic shows, where I honed my skills in digital content strategy, creative project management, and copywriting.
From July 2024 to July 2025, I was the Associate Manager of Social Media at FOX Entertainment (@FOXTV), where I created and managed content across FOX’s digital platforms, including series The Masked Singer, MasterChef with Gordon Ramsay, Going Dutch, The Snake, and more. My biggest highlight was interviewing talent on the Red Carpet at iHeart Radio Music Awards 2025. From editing videos and capturing moments on set to collaborating with talent and shaping brand storytelling, I had an incredible experience.
One of my recent highlights was returning to Chapman University as an alumna guest speaker for Leading Your Life & Managing Your Career. Talking with students about creativity, career growth, and personal direction was an incredible full-circle moment. Huge thanks to Professor Erin Berthon for inviting me back!
Professional experience
Full-Time & Part-Time Positions
Junior Producer, Editor, & Content Creator - Hecho Studios (Sept. 2025 - Present)
Freelance Junior Producer at advertising agency, assisting with production, video editing, content creation and collaboratively leading brand social media efforts.
Associate Manager, Social Media - FOX Entertainment (July 2024 - July 2025)
Hired as Associate Manager, Social Media at FOX Entertainment | Secondary lead for Reality Club FOX.
- Led social rollout for Reality Check – Season 5 (@FOXTV YouTube Series) starring Amanda McCants and Rob Anderson; collaborated with Director Katie Marovitch and talent on strategy, on-set capture, and editing 20+ social videos, generating 250K+ organic views.
- Co-led Snapchat and Pinterest strategy for FOXTV accounts, driving 100K+ views on Snapchat Spotlight and increasing engagement across platforms.
- Edited and published 50+ videos across FOXTV verticals including Food Club FOX, AniDom FOX, The Masked Singer,and FOXTV.
- Oversaw YouTube Community strategy, ideating and approving content from concept through publication.
- Served as Lead Manager on LEGO Masters 2025 and LEGO Masters: Holiday Celebrity Bricktacular 2024; Secondary Social Manager for The Masked Singer, MasterChef S15, Beat Shazam, Accused, Billboard Music Awards 2025, Special Forces S3, Grimsburg, The Simpsons, TMZ Investigates, The Snake S1, Going Dutch, Farmer Wants A Wife S3, and iHeartRadio Music Awards 2025.
- Built and distributed 100+ talent toolkits (episodics, live-tweeting assets, GIFs, clips, and tune-in graphics) and managed ongoing talent relations via email with Denise Richards, Stephen Baldwin, Cam Newton, Denis Leary, and others.
- Approved content across Notion and Sprinklr for Food Club FOX, Reality Club FOX, LEGO Masters FOX, and Comedy Club FOX.
- Captured and edited content with talent across major events, including red carpet interviews with Denis Leary, Danny Pudi, and Taylor Misiak, and coverage of Alex Aiono’s concert with actors Kekoa Kekumano and Zoe Cipres.
- At the iHeartRadio Music Awards 2025, I interviewed talent on the red carpet (Tiësto, YG, Marley, Jojo Siwa) and filmed backstage footage with Bad Bunny and Lady Gaga, publishing content across multiple FOX social channels.
Content Coordinator, Site & Social for Jeopardy! and Wheel of Fortune, Sony Pictures Entertainment (May 2023 - June 2024)
Hired from internship to full-time trainee for Game Shows social & digital team at Sony Pictures Entertainment.
- Managed social and digital content calendars for Jeopardy! and Wheel of Fortune, scheduling and publishing 1,000+ posts across Instagram, Facebook, X (Twitter), Threads, YouTube, and Pinterest.
- Oversaw business and creator accounts for both brands, managing communities of 350K+ (Jeopardy!) and 150K+(Wheel of Fortune) followers.
- Collaborated with site and social leads to develop digital strategies supporting programming, partnerships, and brand initiatives.
- Captured behind-the-scenes content with Maggie Sajak on set for the Wheel of Fortune Halloween episode.
- Pitched and produced the “Sad Facts About Sharks” TikTok trend for Jeopardy!, driving 152K+ organic views.
- Led the revamp of the Wheel of Fortune Pinterest account, developing pitch decks and creative strategy sessions to expand engagement.
- Created YouTube performance and analytics reports for both brands to inform content decisions and track growth.
- Gained advanced experience in copywriting for social media, crafting engaging post copy across multiple platforms.
- Utilized Airtable, Meta Business Suite, and Sprout Social to manage publishing workflows, performance tracking, and data reporting.
Game Shows Social & Digital Intern, Jeopardy! and Wheel of Fortune
(January 2023 - May 2023)
Extended position to full-time coordinator
- Managed the Jeopardy! social media calendar, coordinating daily content across platforms.
- Scheduled and published 50+ posts on Jeopardy!’s Facebook and Instagram, and 30+ posts for Wheel of Fortune across Facebook, Instagram, and X (Twitter).
- Wrote engaging social copy for 50+ posts, ensuring consistent brand tone and voice.
- Designed and pitched a Pinterest strategy deck for Wheel of Fortune, leading creative direction and concept ideation.
- Supported both shows with social research, content strategy, copywriting, and publishing.
- Served as Season 39 Notetaker for Jeopardy!, contributing to production tracking and documentation.
- Attended multiple live tapings of Jeopardy! and Jeopardy! Masters for on-site creative insights.
- Created YouTube thumbnails in Photoshop and managed uploads on the Jeopardy! YouTube channel.
Production Assistant - The People's Court
(April 2020 - August 2020)
Rehired from 2019 internship as a production assistant for Emmy award-winning TV series, The People's Court.
Previous internship January 2019 - May 2019.
- Pioneered virtual interview tech solutions to maintain seamless show production during COVID-19.
- Coordinated guest logistics, including booking show tickets, managing on-set guests, processing litigant claims, and assisting talent.
- Directed 300+ weekly guests and talent, ensuring smooth operations and professionalism under tight deadlines.
- Entered and organized production data in Excel, supporting daily workflow efficiency.
- Joined the live studio audience for two episodes, contributing to on-set engagement and audience coordination.
Content Creator - Pinterest (2022 - Present)
Created brand @PalmyraLifestyle to showcase aesthetic digital content for 250,000+ monthly viewers ( as of 5/1/25).
- Creator of the lifestyle Pinterest account @PalmyraLifestyle, producing and publishing original digital content reaching 10K–250K monthly viewers (as of October 2025).
- Skilled in Pinterest strategy, branding, and marketing, with a focus on optimizing engagement and visual storytelling.
Professional highlights:
- Pitched and led the revamp of the @WheelofFortune Pinterest account (2024).
- Published multiple posts on the FOXTV Pinterest account (2025).
- Achieved a viral post in 2025: A Lady Gaga costume pin that reached 446K+ impressions and 2.5K saves.
*views updated as of 10/26/25*
Film-Review Writer, Freelance (2022)
Wrote film review for the Documentary, "The Art of Un-War" by Maria Piro, offering in-depth analysis of its cinematography, narrative, and thematic elements.
- Strengthened professional writing and critical analysis skills.
- Review published in the Newport Times-Independent Newspaper: special thanks to Professor Christopher Trela.
Event Planner - Happy Scroll Campaign (2022)
Event Planner with a team of six to promote our campaign "Happy Scroll"; promote digital well-being and reduce the over-consumption of media.
- Tabled 5x for 2 weeks on Chapman University's campus along with other classmates.
- Greeted 200+ students.
- Recruited 30+ participants for our campaign surveys.
- Organized main event scavenger hunt on campus and produced event fliers using Canva.
Employee - Wazabi Sushi (2021)
Joined the team during the grand opening of Wazabi Sushi in Orange, CA. Supported daily operations in multiple roles, including server, hostess, busser, and waitress.
- Handled server, hostess, busser, and waitress responsibilities during the launch phase of the restaurant.
- Managed 200+ guests per workday.
- Part-time position for several months.
Digital Producer - Builders Beyond Borders (2016-2019)
Digital Producer for Non-Profit Organization: Builders Beyond Borders (3 years)
- Filmed, edited, and produced 20+ videos that successfully promoted the organization and increased engagement among new participants.
- Traveled with a 30+ member team to Nicaragua and the Dominican Republic, helping construct one community center and two classrooms.
- Fundraised over $4,000 to support mission trip expenses and community initiatives.
- Completed 150+ hours of international and 50+ hours of local community service, contributing to sustainable development projects and outreach programs.
Sales Associate - Sweet Pierre's (2017-2020)
Sales Associate at Sweet Pierre's, located in Wilton, CT.
- Served as a primary point of customer service at Sweet Pierre’s, delivering friendly and efficient support in a high-traffic retail environment.
- Promoted to independently close the store based on strong performance, ethic and reliability.
- Managed cash register operations, order processing, restocking, and overall store upkeep.
- Greeted and assisted 500+ guests weekly, developing strong customer service, communication, and multitasking skills.
Freelance Dog Sitter - Rover Boarding & Daycare (2022-2023)
Home pet boarding for dogs in Orange, CA through the Rover app.
- Provided home pet boarding services for dogs through the Rover app, offering reliable, personalized care in a safe home environment.
- Boarded 50+ dogs with a strong base of returning clients and consistently positive reviews.
- Communicated with 100+ pet owners, maintaining a customer-focused approach and ensuring excellent service and trust with every booking.h.
Employee - Heibeck's Stand (2017-2020)
Cashier, Sever, Hostess, Busser at Heibeck's Stand, located in Wilton, CT.
- Rehired for 3 consecutive seasons from a competitive applicant pool, recognized for customer service, reliability, and strong work ethic.
- Served and greeted 500+ guests per week, ensuring a positive customer experience in a fast-paced environment.
- Managed cash register operations, took customer orders, and assisted with food preparation, service, and cleaning duties.
- Gained valuable experience in team communication, multitasking, and hospitality, consistently contributing to a positive workplace culture.
Event Planner - Chapman University (2022)
Produced event at Chapman University to celebrate the achievements of graduating seniors.
- Collaborated with a team of six to plan and execute Senior Celebration, an event honoring the achievements of graduating seniors.
- Designed marketing materials and event décor for the celebration using Canva, held at 1886 Brewing Co. in Orange, CA.
- Managed event logistics, venue coordination, and guest experience, resulting in a successful turnout of 50+ attendees.
- Strengthened skills in event planning, creative design, and team collaboration through hands-on production and execution.
florence, italy 2023
Study Abroad Program
American Institute of Foreign Study, Florence, Italy (AIFS)
Study Abroad Program January 2023 - Florence, Italy.
-Completed a 3-credit course in Marketing Today’s Fashion, focused on branded storytelling and fashion marketing.
-Gained hands-on insight into the heritage of Italian luxury brands, including Ferragamo and Gucci, through visits to 10+ local artisans, studios, and museums.
-Developed a deeper understanding of how culture, craftsmanship, and narrative shape global fashion identities.
Alumni Speaker & Informational Interview- School of Communication (2023 & 2025 )
Spoke as Alumna to a class of 30+ students; Leading Your Life, Managing Your Career at Chapman University (x2)
-Invited twice to speak to a class of 30+ students in Leading Your Life, Managing Your Career, sharing insights from my career journey in the entertainment industry.
-Provided career guidance, personal advice, and practical tips on navigating post-graduation life and building a creative led career.
-Engaged in Q&A discussions with students, offering thoughtful perspectives on professional growth, networking, and work-life balance.
-Conducted an informational interview with a student to further discuss career planning and transitioning into the industry.
film review - the art of un-war
Published in the Newport Beach Independent Newspaper
Written for the Newport Beach Film Festival 2022
Special thanks to Christopher Trela, Lifestyle Editor
Inside: “The Art of Un-War” Premieres at the Newport Beach Film Festival: A Powerful Portrait of Artist Krzysztof Wodiczko and His Lifelong Pursuit of Change.
Direct Link: to article
Certifications
Fundamentals of Media Relations (2022)
Completed online Fundamentals of Media Relations course via MuckRack.
This certificate signifies experience:
- Fully skilled and certified in fundamentals of media relations.
- Demonstrated understanding that thoughtful, personalized engagement is the key to building mutually beneficial relationships with the press.
Mimic Public Relations (2022)
Completed online Mimic Public Relations course via Stukent.
This certificate signifies experience:
- Identifying email content for effective media contact pitches.
- Analyzing media contact information to identify those best suited to receive pitches.
- Analyzing target audience research to guide audience-based decisions.
- Selecting content for handling public relations crises.
- Selecting content for use in press release communication.
- Writing a press release.
- Demonstrating content sequencing for press release content.
- Creating social media posts that align with a target audience.
- Demonstrating knowledge of Associated Press style.
- Selecting sound responses to ethics-based questions.
- Responding to social media related questions.
Mediation & Conflict Resolution (2023)
Earned Conflict & Resolution Certification through Peace Studies course, Chapman University:
- Completed 40 hours of Mediation training with professionals.
- Training meets requirements of Article 3, Section 3622 of the California Dispute Resolution Programs Act of 1986.
- Obtained skill of finding peaceful resolution to conflicts and disagreements between 2 or more people.
- Learned how to neutrally assist disputing parties using communication and negotation agreements.
- Expedite transparent communication and setting up a respectful work culture.
- Reduce the intensity conflicts in work, school and difficult situations as a neutral third party.
Business Writing Principles (2024)
Earned Business Writing Principles certificate through LinkedIn Learning course:
- Defined skill of business writing.
- Describe how to create concise and complete writing.
- Identify the elements of a clear message.
- List examples of concrete requests.
- Avoid common errors using the writing process.
- Address common grammatical and punctual errors.
- Identify special considerations for reports, emails, and memos.
Marketing: Copywriting for Social Media (2024)
Earned Copywriting for Social Media certificate through LinkedIn Learning course:
- Strengthened social media writing skills.
- Strengthened social media marketing skills.
- Writing copy for social media platforms, including Facebook, Twitter (X), Instagram, and TikTok.
Learning Conversion Copywriting (2024)
stationeryEarned Copywriting for Social Media certificate through LinkedIn Learning course:
- Writing compelling marketing copy that converts online prospects to customers.
- Strengthened copywriting skills for social media.
- Learned how to define, find, and research the voice of the customer (VOC).
- Learned different methods of copywriting using frameworks, such as AIDA (attention, interest, desire, and action) and The 4 P's (promise, picture, proof, and prompt).
Digital Marketing Foundations (2024)
Earned Digital Marketing Foundations certificate through LinkedIn Learning course:
- Learned how to promote brands effectively online and develop targeted marketing to increase engagement.
- Building a successful online marketing campaign across channels: search, social media, email, and display.
- Best practices for paid media.
- Learned essential skills and strategies to navigate today's digital landscape.
Introduction to Artificial Intelligence (2024)
Earned Introduction to Artificial Intelligence certificate through LinkedIn Learning course:
- List the distinctions between symbolic systems and machine learning.
- Identify challenges in natural language processing.
- Define the various types of machine learning and explain the importance of algorithms.
- Learned how to determine conditions in which using artificial intelligence is appropriate.
marketing materials
Campaign marketing materials created using Canva
Senior Celebration 2022
Happy Scroll Campaign 2022
Happy Scroll Campaign 2022
